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DiGiorno Archive
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Pizza for Lunch
Posted on June 29, 2010 | No CommentsDiGiornos has recently released another print campaign, very similar to print ads they had produced in the past, focused on the lunchtime crowd. Pizza is no longer just reserved for dinner […] -
Competitive Update: DiGiorno
Posted on April 12, 2010 | No CommentsDiGiorno once again asserts itself against the delivery pizza brands with the introduction of Pizza & Breadsticks. A full order of breadsticks is now being sold as an item in […] -
Best Products of the Decade.
Posted on January 21, 2010 | No CommentsConsumers reviewed products in a 10 year study from 2000-2009 and the category winners have been announced. To see the full article go to the below link, otherwise here is […] -
Why Did Kraft Sell Frozen-Pizza Cash Cow to Nestle?
Posted on January 9, 2010 | No CommentsAdAge.com reports: Kraft Foods might have moved a step closer to acquiring Cadbury, raising dough for a bid by selling its thriving frozen-pizza business to Nestle for $3.7 billion. But […] -
Frozen Pizza & Snack Update
Posted on December 14, 2009 | No CommentsDiGiorno has recently launched a new product “200 Calorie Portions Pizza”. Each package contains two 200 calorie portioned pizzas that come in various flavor choices such as: Pepperoni, Chicken with Peppers […]