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Shopping 2.0 Archive
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![An article from Mashable today points out a new way to use billboards for real life interactivity: “The problem with food ads is that you can only see the product, […]](http://pizza.fallonhotdish.com/wp-content/themes/arras/images/thumbnail.png "Real life interactivity in a billboard")
Real life interactivity in a billboard
Posted on March 29, 2011 | No CommentsAn article from Mashable today points out a new way to use billboards for real life interactivity: “The problem with food ads is that you can only see the product, […] -
Facebook Marketing 101: Best Practices
Posted on February 10, 2011 | No CommentsFacebook Marketing 101: Best Practices View more presentations from Polle de Maagt. -
Fallon Brainfood: Fall0nylitics 2.1: 17 Things You Probably Don’t Know About Online Advertising (And 1 Thing You Probably Do)
Posted on February 5, 2011 | No CommentsDid you know that 80% of clicks are done by 20% of people—and they’re probably not your target? That the biggest impact of online display ads could be on search? […] -
What Makes Facebook Fan Pages Successful? [Statistics]
Posted on January 29, 2011 | No CommentseMarketer reports: Engagement, interest and constant connection keep fans coming back on Facebook Well-known brands like Coca-Cola and Starbucks have had success turning their Facebook fan pages into popular sites […] -
CES Rewind: Innovative Packaging for Trix
Posted on January 28, 2011 | No CommentsA new packaging concept by Fulton Innovation and eCoupled was demoed at this year’s CES. Basically, the box lights up on the shelf to attract the customer’s attention. Here’s a video […] -
Coupon 2.0: CLOVR Ties In-Banner Offers To Credit Cards
Posted on October 31, 2010 | No CommentsMIT Media Lab notes: The just-launched CLOVR Media gives yet another twist to the concept of bookmarkable advertising or “Card-Linked Offers”: see an online ad promoting a deal or a […] -
Moms' Growing Mobile Presence
Posted on October 29, 2010 | No CommentsMediaPost say: Moms are increasingly active mobile consumers, according to new findings in the latest monthly metrics report from Millennial Media. The mobile ad network took a closer look at […] -
Pizza Hut exec reveals how branded app achieved 2 million downloads
Posted on October 26, 2010 | No CommentsMobileMarketer notes that Pizza Hut presented at the Mobile Shopping Summit. Pizza Hut’s mobile Web site and iPhone application are not new, but the executive explained that it took a […] -
![Walmart’s Facebook page is offering up The Crowd Saver price – only available if the required number of “like” votes is met. This threshold of required votes may vary for […]](http://pizza.fallonhotdish.com/files/2010/10/Picture-6.png "Walmart's Crowd Saver Coupon 2.0")
Walmart's Crowd Saver Coupon 2.0
Posted on October 26, 2010 | No CommentsWalmart’s Facebook page is offering up The Crowd Saver price – only available if the required number of “like” votes is met. This threshold of required votes may vary for […] -
![Adweek reports: Marketers — in this case, food marketers — are trying a new approach when it comes to winning followers: Online coupons and incentives that grow in value as […]](http://pizza.fallonhotdish.com/files/2010/10/155489-HealthyChoice-FB_large.jpg "Dangling Incentives on Facebook")
Dangling Incentives on Facebook
Posted on October 23, 2010 | No CommentsAdweek reports: Marketers — in this case, food marketers — are trying a new approach when it comes to winning followers: Online coupons and incentives that grow in value as […]