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Pizza Archive
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Pizza Hut exec reveals how branded app achieved 2 million downloads
Posted on October 26, 2010 | No CommentsMobileMarketer notes that Pizza Hut presented at the Mobile Shopping Summit. Pizza Hut’s mobile Web site and iPhone application are not new, but the executive explained that it took a […] -
Domino’s new Behind the Pizza Campaign
Posted on October 25, 2010 | No CommentsAs posted earlier, Domino’s recently rolled out a new Wisconsin 6 Cheese pizza with supporting broadcast and digital work. We’ve found out over the last week or so that this […] -
New Papa John’s site launches along with awkward Father/Son promotional video
Posted on October 18, 2010 | No CommentsLast week the new papajohns.com launched without much fanfare. The new site focuses on pushing their online ordering system, even to the point of annoyance. Many Facebook fans have commented […] -
Domino’s relies on Wisconsin cheese quality
Posted on October 14, 2010 | No CommentsDomino’s Pizza is releasing a new spot extending their line of regional pizzas with their Wisconsin 6 Cheese pizza. After being attacked for low quality pizza over the years, the […] -
Domino’s still competing on price
Posted on October 6, 2010 | No CommentsWhile Domino’s is really pushing to create a more emotional connection to its brand by appearing transparent and trustworthy, they still understand that consumers are always looking for a good […] -
Freschetta becoming more like CPK
Posted on October 1, 2010 | No CommentsFreschetta has recently announced the launch of a series of California inspired pizzas. This launch, along with a new sweepstakes in which the winner will receive a new Ford Fusion […] -
"Your Favorites. Your Pizza" – Pizza Hut's New Tag Line
Posted on September 20, 2010 | No CommentsPizza Hut’s new tag line hits a little close to home. They are in the process of rolling out their new campaign using the line, “Your Favorites. Your Pizza.” Here’s […] -
Domino’s is No. 4 in online sales….and not just for pizza chains.
Posted on September 8, 2010 | No CommentsAccording to a recent Detroit Free Press article, Domino’s pizza is the number four largest “e-tailer” (Amazon is #1) and online orders now make up 1/4th of all their orders. […] -
Coupon 2.0: Domino’s taps mobile LBS to reward consumers for real-world actions
Posted on August 22, 2010 | No CommentsMobileMarketer details: Domino’s partners with Izea for location-based mobile loyalty initiatives Domino’s Pizza and Jones Soda Co. are among the brands using location-based mobile marketing tactics to reward consumers for […] -
Domino’s Foursquare program contributes to 29pc increase in online sales
Posted on July 18, 2010 | No CommentsMobileMarketer reports: Domino’s Pizza claims that its mobile program via Foursquare has contributed to a 28.6 percent increase to the pizza chain’s online profit across Britain. In its earnings release […]