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Kid-Friendly Archive
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Kraft rewarding Twitter users who tweet about Mac & Cheese
Posted on March 8, 2011 | No CommentsAccording to an article out on Mashable today, Kraft Mac & Cheese is tapping into a childhood game with a creative use of Twitter: “Kraft Foods is resurrecting a childhood […] -
Connecting with Kids Online
Posted on February 10, 2011 | No CommentseMarketer notes: Kids today are practically born wired. No longer restricted to the home computer or school, digital media now accompanies them wherever they go thanks to the growing universe […] -
Mac & Cheese Noodles with OOH
Posted on July 26, 2010 | No CommentsAdAge reports: Kraft Macaroni & Cheese may be popular with kids, but to make it prevalent with both kids and adults, Kraft has turned to out-of-home in a big way […] -
Target:Women on Back-To-School Commercials
Posted on December 20, 2009 | No CommentsBack 2 School time! We all know what that means: awesome loft parties, lunchroom fashion shows and acting like a rich celebrity. Ugh! So stressful! I wish it was summer! […] -
Little Debbie reaching out to Social Media fans
Posted on October 8, 2009 | No CommentsLittle Debbie launched a new campaign called “Share-A-Thon Tour”, including a one million cupcake giveaway. While they’re using traditional advertising, they’re also reaching out to the Social Media world through […] -
Mom 2.0: What Parents Don't Know
Posted on August 30, 2009 | No CommentsMediaPost reports: According to a recent Common Sense Media survey, fielded by The Benenson Strategy Group, to examine how social networks are affecting kids and families, parents have a lot […]