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![MobileMarketer notes: Kellogg Co.’s Special K brand is targeting women with a new campaign that focuses on New Year’s resolutions for weight loss. Mobile is part of the multichannel mix. […]](http://pizza.fallonhotdish.com/wp-content/themes/arras/images/thumbnail.png "Special K challenges women to view New Year's resolutions in new way with mobile")
Special K challenges women to view New Year's resolutions in new way with mobile
Posted on December 29, 2010 | No CommentsMobileMarketer notes: Kellogg Co.’s Special K brand is targeting women with a new campaign that focuses on New Year’s resolutions for weight loss. Mobile is part of the multichannel mix. […] -
![MobileMarketer notes: Targeting weight-conscious women, Kellogg Co. is taking its Special K Challenge mobile with the launch of its first applications in the United States. The myPlan applications for Apple’s […]](http://pizza.fallonhotdish.com/files/2010/12/10536.jpg "Kellogg's Special K has joined the branded app bonanza")
Kellogg's Special K has joined the branded app bonanza
Posted on December 11, 2010 | No CommentsMobileMarketer notes: Targeting weight-conscious women, Kellogg Co. is taking its Special K Challenge mobile with the launch of its first applications in the United States. The myPlan applications for Apple’s […] -
ADA report shows Americans are eating healthier and at home
Posted on November 9, 2010 | No CommentsThe American Dietetic Association Foundation has released preliminary results of a new survey on family eating habits, attitudes and physical activity. The preliminary findings are in the ADA’s 2010 Family […] -
Domino’s relies on Wisconsin cheese quality
Posted on October 14, 2010 | No CommentsDomino’s Pizza is releasing a new spot extending their line of regional pizzas with their Wisconsin 6 Cheese pizza. After being attacked for low quality pizza over the years, the […] -
What America Eats [InfoGraphic]
Posted on July 29, 2010 | No Comments -
![Operating a successful farm is a notion that is thriving in the virtual world. Some 20 million people check into FarmVille daily to plow pretend fields or buy, plant and […]](http://pizza.fallonhotdish.com/files/2010/07/15Adco-popup.jpg "FarmVille gets branded crops from Cascadian Farm")
FarmVille gets branded crops from Cascadian Farm
Posted on July 17, 2010 | No CommentsOperating a successful farm is a notion that is thriving in the virtual world. Some 20 million people check into FarmVille daily to plow pretend fields or buy, plant and […] -
![Cheerios is running the “Do What You Love” contest where entrants must submit an original story and a photo, include a 150-250 word essay and a photo showcasing what they […]](http://pizza.fallonhotdish.com/files/2010/06/CHEERIOS_LOVE.png "Cheerios “Do What You Love” contest")
Cheerios “Do What You Love” contest
Posted on June 29, 2010 | No CommentsCheerios is running the “Do What You Love” contest where entrants must submit an original story and a photo, include a 150-250 word essay and a photo showcasing what they […] -
Recession Leads Campbell to Overhaul Cooking Site
Posted on November 18, 2009 | No CommentsAdAge reports: Just in time for the holidays, Campbell Soup Co. has completed an overhaul of its cooking site, CampbellsKitchen.com. The site, designed by IMC2’s New York office, features topical […] -
Global Consumers Bored by CPG Offerings
Posted on July 17, 2009 | No CommentsThough only 26% of global consumers think that the worldwide food and beverage industry is innovative, 89% are interested in trying new products in this category, according to a study […]