Competative Updates: CPK & Bagel Bites

 Bagel Bites has created a small addition to go alongside it’s already published “Which Would You Give Your Kids?” full page advertisement  in the Febuary issue of Parents magazine.  Much like it’s full page counterpart, the new fractional page advertisement alludes to the health factor of their frozen snack compared to their competitors.

California Pizza Kitchen has recently placed the two half page ads (shown below) in People magazine.  The emphasis is placed on the bold flavors of their Barbeque Chicken frozen pizza and their frozen Flatbread Melts.


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