McD’s Invites “People-Power” with User-Gen Banners

Interesting tactic from McD’s…banners invite you to write your own headline. Approved and most voteds actually make it to the wwwebs. The obviouses are: people gotta love brand/product lest you get Haterade, and prob much of your submissions are curse words etc. But sorta clever, fun.

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Vote for my advertising masterpiece: “Hot Mess”.

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